Introduction

Ryan Alyea (“DeepMine, “we”, “us”, or “our”) is committed to the safety and protection of our customer’s information. As such, this Privacy Policy is intended to help you better understand how we collect, use, store, and disclose your personal information and how you can request access, correct, portability, or deletion of such information.

Who does this policy apply to?

This Privacy Policy applies to any of the following (collectively, the “Services”):

1. Any DeepMine website where this privacy notice is referenced, regardless of how you access or use them, including through mobile devices and the listing on the Shopify App Store. (“Websites”)
2. Individuals who have installed the DeepMine app. ("Shopowner")
3. Use any other, present or future, online or offline, programs, services, or offerings of DeepMine. (“Offerings”)

When we say "Customer", we mean any individual that has some type of data relationship with the Shopowner, typically through a purchase.

When we say “you” or “your”, we are referring to Shopowners and/or to some other individual who visits any of our Websites or makes use of any Offerings.

A “Partner” refers to third parties that Shopowners have registered within DeepMine to send data, including report recipients.

A “Service Provider” refers to any other third party that DeepMine has a contractual relationship to help provide the Services, such as an analytics service.

What information categories do we collect?

• Information about your shop such as your domains used, your contact email address, and similar data.
• We collect and store your Customer's purchase information with the Shopowner including, but not limited to, information about: purchases Customers initiated, your Customer's payment history, and your Customer's order history with elements like order name, purchase amounts, products purchased, etc.
• (Optional) Your Customer's email address, browser ip, order tags, and customer tags.
• (Optional) Your Customers Address Details such as your Customer's personal name, company name, physical address, and phone number.
• Your Partner Details such as your Partner's email address, royalty percentage, optional login password, and products registered to such.
• We collect and store any information voluntarily provided to our customer service via any medium, including email and social media.
• We may automatically collect and store action and usage information about our Websites and emails including your IP address, information about the device and browser you use when browsing our website, your opens, views, clicks, hits, actions, goal-reaching, and events on Websites owned by us and on emails sent to you from us.

When and how do we collect this information?

• When you use and enter data into the DeepMine application, send us an email, connect with our customer service team via any medium, or communicate with us in any way, you are voluntarily giving us information that we collect. By giving us this information, you consent to this information being collected, used, disclosed, transferred, and stored by us as described in this Privacy Policy.
• When you use the Services, we may automatically collect information about your visit to our Websites, your usage of the Services, and your web browsing. This includes:
• information about how and when you use the Services, store it in log files or other types of files associated with your account, and link it to other information we collect about you. This information may include, for example, your IP address, time, date, browser used, your browser ID, your browsing activity, and other information about how you interacted with our Websites. This type of information helps us to improve our Services for both you and for all of our Shopowners.
• using cookies and similar tracking technologies on our Website, such as pixels and web beacons, to analyze trends, administer the website, track your movements around the website, track referring websites, and gather demographic information about our user base as a whole. You can control the use of cookies at the individual browser level through its settings and preferences.
• DeepMine primarily syncs its data from your Shopify store. Any data received this way is completely under your control, including the ability to stop and delete this data.
• We may, from time to time, obtain information about you from other third party sources. We take steps to ensure that such third parties are legally permitted or required to disclose such information to us. Examples of the information we may receive from other sources include: referrals from Shopify and referrals from other sites. We use this information, alone or in combination with other information we collect, to provide you with Services.

When and why do we use this information or share this information with third parties?

• DeepMine uses your information, and shares with a variety of Service Providers, to provide and support our Shopowners with our contractual Services that you approve with your consent:
• to use the DeepMine application for yourself: We need to store and process your Customer's data in order to provide speedy reports.
• to email and make available reports for your Partners: An optional part of DeepMine allows you to create royalty reports for Partners. This includes showing some anonymous information about orders, such as the order number, to your Partners; however some territories may consider this to be personal data. If you wish to use the Partner tools, please ensure that you have informed your Customers of this potential sharing of personal data to third parties.
• to charge or bill you for the Services: We bill through your Shopify account, and we may contact you about billing details.
• to send you important messages about the Services: Such messages may include information about status about the Service, updates, abuse warnings, and changes to our Privacy Policy.
• to provide customer service to you about the Services: We may contact or be contacted for support about your installation and other usage of Services; including via email, phone calls, text messages, postal mail, and push notifications. Depending on the situation, we may need an additional consent to temporarily allow customer service to view/use your data before providing certain customer service to you.
• We may also use or share your information with Service Providers and other third parties in legitimate interests in ways that are not overridden by the interests or fundamental rights and freedoms of the affected individuals. This includes usages and sharing such as:
• to enforce a one-time trial period.
• to measure the performance and usability of our Websites: such as views, referrers, actions, goal-reaching, and your movements around our Websites.
• to prevent, investigate, or take action on malfeasant activities: such as illegal acts, suspected fraud, situations involving potential threats to the physical safety of any person, violations of the Terms of Service, this Privacy Policy or any other policies related to the Services, or as otherwise required by law.
• to monitor and improve the information security of our Websites.
• to provide, support, and improve the Services we offer. This includes our use of the data that our Shopowners provide us in order to enable our Shopowners to use the Services and might also include sharing your information or the information you provide us about your use of Services with third parties in order to provide and support our Services or to make certain features of the Services available to you. When we do have to share your information with third parties, we take steps to protect it by requiring these third parties to enter into a contract with us that require them to use any information we transfer to them in a manner that is consistent with this Privacy Policy.
• to provide information to representatives and advisors, including attorneys and accountants, to help us comply with legal, accounting, or security requirements.
• to conform to legal requirements, or to respond to lawful court orders, subpoenas, warrants, or other requests by public authorities (including to meet national security or law enforcement requirements).
• DeepMine allows you to conduct some level of automated decision-making — for example, you could use certain personal information (for example, products purchased or payment information) to create reports. Depending on your legal needs, you may need to inform your Customers about this.
• Personal information may also be shared with a company that acquires our business, and we may assign or transfer this Privacy Policy to said company, in the event of a merger, acquisition, bankruptcy, dissolution, reorganization, or other similar transaction or proceeding of all our part of our business. If this happens, we will post a notice on our home page.

What are your Data Subject Rights?

In many instances, you can just update or delete orders within Shopify, and DeepMine will sync the new data. Syncing may take up to 48 hours to fully take effect. Data you enter directly into DeepMine can always be updated or deleted at any time. Uninstalling the app will delete all Customer data. If you have any issues, please email deepmine@rofish.net if you cannot change anything.

Individuals in certain jurisdictions outside the United States, such as those in the European Economic Area (“EEA”), Japan, and Canada, have certain legal rights which we respect and uphold. In addition to the tools listed above, they may also email us at deepmine@rofish.net with the subject “Personal Data Request” for the manual request to exercise their applicable legal right to access, to correct, to update, to export for portability, to withdraw consent, or to delete specific personal information, and we will respond within thirty days. If they wish to object or restrict use of their personal information, in the limited legally allowed circumstances, please email deepmine@rofish.net with the subject “Personal Data Request”, and we will respond within thirty days. We will require and verify some form of identification, such as using the same email address registered with the Shopowner, for any personal data requests. DeepMine is assuming the role of "Processor" with their Customer's data.

If you are a Customer of a Shopowner who uses DeepMine's platform and wish to exercise these rights, please contact the Shopowner you interacted with directly — we serve as a processor on their behalf, and can only forward your request to them to allow them to respond.

Shopowners who use DeepMine are the Controller, and may need to inform their Customers of the use of DeepMine.

Please note that uninstalling DeepMine will result in full data deletion. You can always uninstall at any time, and this can ensure full compliance with your legal situations.

“Sensitive Personal Data” is a subset of information, which due to its nature, has been classified by law or by policy as deserving additional privacy and security protections, particularly in the EEA. DeepMine does not automatically collect Sensitive Personal Data from you, will not knowingly transmit or divulge this information to any third parties, and as a Processor it is up to the Shopowner, the Controller, to ensure that this data from your Customers is not stored in or transmitted through DeepMine. If you believe we have accidentally collected this data, please email deepmine@rofish.net with subject “Personal Data Request” and identifying the specific data to delete. For best protection of this data, do not give it to us.

The rights and options described above are subject to limitations and exceptions under applicable law. In addition to those rights, you have the right to lodge a complaint with the relevant supervisory authority. However, we encourage you to contact us first, and we will do our absolute best to resolve your concern.

What cookies do we store on your computer?

We employ cookies and similar technologies to keep track of your local computer’s settings such as which account you have logged into, support additional access to customer service, and other functions required to use the Service. You may learn more about cookies here. By browsing our Websites, you consent to placement of cookies on your browser by us and our third party Service Providers.

Our Cookies are divided into three categories:

• Strictly Necessary: Cookies that are required for use of DeepMine. Disabling these cookies may severely degrade your ability to use the app.
• Functional: Cookies that enhance your app experience with customer service. Disabling these cookies may degrade certain helpful functions.
• Analytics: Cookies that DeepMine and Service Providers use to analyze and measure performance of our site, including how you use our site, where you came from, etc. Disabling these cookies will not degrade much, if any, functionality.

Cookies DeepMine uses on our Websites:

If you do not wish to accept cookies, further information about the procedure to follow in order to disable cookies can be found on your Internet browser provider's website via your help screen. Disabling cookies that are strictly necessary may prevent you from fully accessing our Services.

How long do we keep your information?

DeepMine stores Customer data as long as you have the app installed, uninstalling the app will delete all such data. Data about shops and Shopowners may be stored for longer to resolve disputes, establish legal defenses, conduct audits, pursue legitimate interests, enforce our agreements, and comply with applicable laws. Data may persist in copies made for backup and business continuity purposes for additional time.

How do we keep your personal information secure?

We follow industry standards on information security management to safeguard sensitive information, such as financial information, customer details, and any other personal information entrusted to us.

No method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee the absolute security of your personal information.

How do we protect your personal information across borders?

Deepmine is based in the United States and data will be collected and processed in the United States. Personal information may be accessible to law enforcement, customs enforcement, or other authorities pursuant to a lawful request. By providing data to DeepMine, you consent to the transfer and storage of personal data in the United States. DeepMine is not a member of any certification program. If you have some legal restriction to prevent sending certain data to the United States, such as needing proper consent with Customers to use DeepMine, you must prevent DeepMine from processing that sensitive data in your DeepMine settings. If the settings available does not fully cover your legal needs, DO NOT USE DEEPMINE. DEEPMINE WILL CANCEL YOUR SUBSCRIPTION — NO REFUNDS — AND DELETE ALL SHOP, CUSTOMER, AND SHOPOWNER DATA IF WE DETERMINE FROM ANY SOURCE THAT YOU ARE USING DEEPMINE ILLEGALLY IN YOUR TERRITORY. THIS MAY BE SUDDEN AND WE CANNOT AND WILL NOT RESTORE ANY DELETED DATA IN THIS CASE.

DeepMine will not transfer Customer data to any third party, except to Partners you have explictly added within DeepMine. You may need to inform your Customers that you will be transferring data to Partners if any such transfers are cross-border.

Anything else that should be known?

The Services are not targeted to children under the age of 16. We do not knowingly collect or solicit personal data from children under 16; if you are a child under 16, please do not use the Services or send any personal data about yourself to us directly. Shopowners are required to follow the laws regarding children in all territories before transferring any child's Customer data. If you believe that a child under 16 may have provided us personal data without proper consent with a Shopowner we are processing for, please contact the Shopowner directly as we are a Processor for that Shopowner. If you believe DeepMine has directly collected personal data from children under 16, or if a Shopowner is not responding to data requests, please contact us at deepmine@rofish.net with subject “Personal Data Request” and identifying the specific data to delete.

Your California Privacy Rights: If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information to third parties for the third parties’ direct marketing purposes. DeepMine does not send your data to any third party for direct marketing purposes. You may email us at deepmine@rofish.net for more information regarding this.

Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. DNT is a way for users to inform websites and services that they do not want certain information about their webpage visits collected over time and across websites or online services. At this time, there is no general agreement on how companies like DeepMine should interpret DNT signals. Therefore, DeepMine does not recognize or respond to browser-initiated DNT signals, whether that signal is received on a computer or a mobile device.

How is this Privacy Policy updated?

We reserve the right to update or modify this Privacy Policy at any time and from time to time without prior notice. Please review this policy periodically, and especially before you provide any information. This Privacy Policy was last updated on the date indicated below. Your continued use of the Services after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

How can I contact DeepMine?

You may use the help widget on the side of some pages, email us anytime at deepmine@rofish.net, or if you wish to send us a letter:

DeepMine
℅ Data Privacy
5055 E Speedway Blvd
Tucson, AZ 85712

This privacy policy was last updated on and is effective on: May 24, 2018, with the last minor correction of DeepMine's cookies and mailing address on Dec 28th 2022